Top 5 Trends for 2024

A breath of fresh air, the 2024 trends invite us to revisit the best of Y2K in all its maximalism. We are reclaiming comfortable garments lost in time, daring to assert hyper-femininity through fashion, and infusing our daily lives with light thanks to pieces that were patiently waiting their turn to shine again. Below is an overview of the exciting trends that will mark 2024.

1. Passion Red

The popularity of this passionate hue has truly exploded on the most exclusive red carpets in the last year; from the Golden Globes to the Oscars, stars have been leading in red and styling it from head to toe. This year, we are daring the monochromatic scarlet look and infusing our wardrobe with large doses of the year’s hottest colour! Matching your look with red frames will always prove timeless and intensely memorable. 

Featured : Vogue FR & Etnia Modèle Javi - RD

2. Leopard Returns

Whether you wear it as a discreet accessory or bask in a totally feline look, one thing is certain: leopard is back! It’s everywhere, ain’t that an understatement, since even tortoiseshell frames seem to be inspired by the trend with more contrasting patterns. Both kitschy and sensual, leopard is perfect for a handbag, a silk scarf or a pair of shoes and adds a welcome touch of warmth to any ensemble. We also love it as a dress, a pantsuit or a maximalist haute couture jumpsuit as worn by Khloe Kardashian.

Featured : Instagram @Khloe Kardashian & Etnia Modèle Posidonia - HVBK

3. Here’s to Bows

Just spend a little time on TikTok and you’ll see how bows have become the hottest accessory of 2024. Delicate and super feminine, we love them because of their versatility and affordability, often created using inexpensive fabrics and ribbons. The best way to integrate them into your look without looking juvenile is to add them to your hair such as at the end of a braid or the root of a ponytail. With a little creativity, they can also embellish a pair of shoes, or be layered over a sweater, skirt or belt – the only limit is your imagination! 

Crédits photos : Instagram @haileybieber & Gibou

4. Our Love for Ballerina Flats

Gone are the days of dizzying heels! The trend now is towards comfort, thanks to this relic that lived its glory in Y2K. Off the radar for more than a decade, ballerina flats make a comeback in 2024 with more structured shapes, colours and materials. Think flats in translucent mesh fabrics, adorned with punk studs, pointed and crocodile-textured patent leather … this year, ballerina flats are anything but modest, and we’re taking great pleasure in the revival!

Featured : Maguire Shoes

5. All That Sparkles

Gone are the days when sequence was worn only on New Year’s Eve! In 2024, we’re committed to infusing light into your daily lives by pairing our glittery pieces in unusual ways: shiny jewellery and cotton fleece, a sequined skirt layerd over a pair of jeans, a festive dress worn with a pair of kicks ... the trend is to embrace the clash of styles and dare to bring out our sequence pieces more than once a year! 

Featured : Instagram ELLE Québec 

And don’t forget, our opticians are here to help you choose frames that perfectly reflect these hot new trends. They’ll be delighted to help you discover styles that will enhance your personality. Take a leap into the future of fashion with our eyecare professionals by your side.

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